1 in 10 Pets Have a Social Networking Profile [STUDY]


One in 10 UK pets have a profile on Facebook, Twitter or YouTube, according to a recent study.

More than half of pet owners in the UK share photos of their pets on the net, suggests a study commissioned by pet insurance company PetPlan. Neil Brettell, director of PetPlan, even goes so far as to suggest that “animals are more popular than celebrities on Facebook and other social networking sites.”

Pets on social networking sites aren’t new. One might even argue that they’re one of the driving forces behind the rise of the social media phenomenon. We’ve seen dozens of popular videos and memes featuring pets, social networks aimed exclusively toward pets and popular social networking profiles “owned” by dogs, cats and other animals.

SEE ALSO: 10 Animals With More Social Media Fans Than Major Media Outlets

These findings support another a recent study that suggested 14% of dog owners have Facebook profiles for their dogs.

How about you? If you’re a pet owner, do you maintain a Facebook, Twitter or YouTube profile for your pet? Please, share your opinion in the comments.

Image courtesy of Emily Banks

[via Telegraph]

More About: cats, dogs, pets, social networking

For more Social Media coverage:


Top 5 Comics From the Mashable Caption Contest

Thank you for submitting so many great entries to our Mashable Comics caption contest! As it turns out, most of you are hilarious (assuming you enjoy egregious puns and butt humor).

We’ve selected our absolute favorites for publication below. Congrats to all the winners!


Jonathan King






@CharlotteBeer





Gerald Khoury





Junior Roberts





Toby Kirkpatrick




Mashable Comics are illustrated every week by Kiersten Essenpreis, a New York-based artist who draws and blogs at YouFail.com.


More Mashable Comics:


- HOW TO: Survive Those Awkward Online Moments
- Pitching 101
- Viral Video Stars: Where Are They Now?
- HOW TO: Pick the Right Super Power for a Modern World
- Watson vs. Jeopardy: The Early Years

More About: comics, contest, dogs, humor, ipad, iPad 2, mashable comics, pets

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10 Fun Facts You Didn’t Know About Google

Google is not a conventional company. We do not intend to become one.” So began the “letter from the founders” penned by Sergey Brin and Larry Page in the company’s securities registration form in 2004. Despite ever-increasing commercial success since that date, Brin and Page have kept to their word.

GoogleGoogleGoogle is an unconventional company with a huge stake in our online lives. It is a source of fascination for many, including us, but what really happens in the Googleplex? And what cool factoids and stats exist from the company’s relatively short past?

Here we bring you 10 fun facts about Google to quench our own thirst for Google knowledge as well as hopefully offer you a distracting diversion from your daily life.


1. The First Google Doodle


Google’s famous homepage “Doodles” (the changing Google logo graphics) are well known and enjoyed by millions around the world as a way to mark an event or anniversary. But did you know that the very first Google Doodle was designed as a kind of “out of office” message?

In 1998 Brin and Page took the weekend off to go the Burning Man festival in Nevada. The Burning Man doodle (shown above), was designed by the Google guys and added to the homepage to let their users know they were out of office and couldn’t fix technical issues like a server crash.


2. Interesting Figures from the Google IPO


While the initial price for Google’s stock at its Initial Public Offering in August 2004 is an interesting stat in itself, there’s more to the story. The opening price for Google’s stock was $85 per share. At the time of writing, the stock price was $483 but has soared as high as $600 in the past year, making GOOG a rather nice investment for many.

A bonus factoid from Google’s IPO process is the value Google stated it hoped to raise on its S-1 form — as much as $2,718,281,828. It may just look like a string of numbers to non-mathletes, but 2,718,281,828 is actually the first ten digits of the mathematical constant ““e”,” showing that even as their company was planning to go public, the Google guys could still geek out with a bit of numerical humor.


3. The First Google Storage Was Made From LEGO


As proud hosts to Google back when it was still a research project, and known as “BackRub,” here Stanford now showcases the original Google storage from way back in 1996. It’s made up of a whopping 40 GB (less than a modern iPod) and it’s made from, as fans of the building bricks will be delighted to see, LEGO. It even hash funny mini-figures on the top.

Legend has it that the reason for the LEGO construction was that the Google guys needed an easily expandable, and cheap way to house 10 4 GB hard drives, and LEGO fit the bill. Whether the primary colors of the bricks used were the hues that went on to inspire the Google logo’s design is up for debate, but we’d guess it wasn’t just a coincidence.


4. Google’s First Ever Tweet


Google’s first ever Twitter post was as satisfyingly geeky as you could hope for. The message, sent in February 2009, reads “I’m 01100110 01100101 01100101 01101100 01101001 01101110 01100111 00100000 01101100 01110101 01100011 01101011 01111001 00001010.”

For anyone not fluent in binary, here’s a hint — it’s a well known phrase from the company’s homepage. Got it? Yep, it reads: “I’m feeling lucky.”


5. Google Rents Goats


This one isn’t actually one of Google’s infamous April Fools’ Day jokes: Google rents out goats. Yes you read that right. It rents goats from a company called California Grazing to help cut down the amount of weeds and brush at Google HQ.

The operation of 200 goats (plus herder and a border collie) is kind to the environment, and as Google puts it: “A lot cuter to watch than lawn mowers.”


6. Google’s Impact on Language


While you’d think the news that the Merriam-Webster and Oxford English Dictionary adding “google” as a verb to their lexicons in 2006 would thrill the search engine, Google was actually none too pleased with the development.

“We’d like to make clear that you should please only use ‘Google’ when you’re actually referring to Google Inc. and our services,” the company wrote in a blog post at the time.

The rationale behind the semantic displeasure was that Google had “a brand to protect,” and feared Google would “slip from trademarked status into common usage.” Now, four years later, we have to say Google was fighting a losing battle — just ‘google it.’

However, we’ve found some other Google-themed linguistic delights for you — a Google staffer is commonly referred to as a “Googler,” while a new team member joins as a “Noogler.” Nooglers also used to wear a colorful hat with a spinner on top. According to a former employee, those hats are now pretty scarce in some offices, instead: “Every Noogler gets a yellow smiley balloon and a nameplate.”


7. Google Is Dog-Friendly


Google is a super dog-friendly company. It proudly names “company dogs,” like Yoshka (described as a “free-range Leonberger”) pictured above. Yoshka accompanies Urs Holzle, senior VP operations and Google Fellow to the Googleplex. Less senior staff are also allowed to bring their dogs to the office.

According to Google’s “Dog Policy”, one indiscretion too many on the Google carpets, or aggressive behavior, means Lassie will have to stay at home in the future. Strong bladdered and friendly canines are more than welcome across the campus.

Unfortunately, cats are not quite as welcome. Here’s an excerpt taken directly from Google’s Code of Conduct: “Google’s affection for our canine friends is an integral facet of our corporate culture. We like cats, but we’re a dog company, so as a general rule we feel cats visiting our offices would be fairly stressed out.”


8. Google’s First Ever “Company Snack” Was Swedish Fish


Back in February, 1999, the chewy candy known as “Swedish Fish” became the first ever company snack (not counting beverages) that was ordered into the Google office.

Although a relatively small event, it has led to big things. Google is infamous in the industry for treating its employees to not just free drinks and snacks on tap, but full-on gourmet meals, three times a day at a plethora of on-site cafes and eateries, as well as regular BBQs during the summer.

Brin and Page have been quoted in the past as saying no Googler should have to go more than 100 feet for food, leading to snack-filled “microkitchens” that are liberally dotted around the Google offices.

In fact, the free food is said to be so tempting that Googlers risk the “Google 15,” similar to the “Freshman 15,” where they pile on weight soon after joining the company. Good thing they also have a Google gym.

Backing this up, here’s a stat from Google — “Bay Area Googlers consumed approximately 5,500 pounds of handmade chocolates from the snack bins in the microkitchens in 2007.” Wow.


9. The Google Logo Was Not Centered Until 2001


Google’s famously sparse homepage is considered a classic design in the online world. The Google logo, however, wasn’t actually centered on the page until March 31, 2001. As early users will remember, the homepage had a bias to the left-hand side, and even earlier — back in 1998 — Google sported a Yahoo-style exclamation mark.


10. Google Has a Company Dinosaur


By all accounts, there are many wondrous sights to be seen at the Googleplex, but one of the most arresting is surely the gigantic T-Rex skeleton — nicknamed “Stan” after a “real” dino found nearby — that looms menacingly at Googlers in Mountain View.

Joining Stan in the unique campus decorations is a scale replica of the SpaceShipOne, enormous AndroidAndroidAndroid-themed models, pink flamingos, a large LEGO man, Google-colored phone boxes and grown-up size ball pits. One thing seems for sure — just like the company itself — life at the Googleplex must be far from dull.


More Google Resources from Mashable:


- 10 Must-See Google Street View Sightings
- 5 Must-See Google Easter Eggs
- 4 Ways Non-Profits Can Use Google Buzz
- The Small Business Guide to Google Apps
- 4 Surprising Google Wave Uses


HOW TO: Rent Anything Online

As dumpster diving and extreme anti-consumerism edge their way into the mainstream, more and more renting seems like an easier way to “go green” while cutting costs.

While not everything should be rented, (toothbrushes, underwear, I can go on) most things can be, and it shouldn’t come as a surprise that you can borrow just about anything without having to leave your home, or office, or coffee shop – basically anywhere you use your computer. Log on to these sites and let the wonder of temporary ownership begin.


Books



People have been renting books since as early as fourth century BCE, but only recently have they been able get their lit fix without logging off the InternetInternetInternet or succumbing to the annoyance of a due date.

There are a number of “Netflix for books” businesses that allow bookworms to read and return books at their own pace. Book Swim prices its plans depending on the number of books taken out at one time (a “devout reader,” with 11 books rented at a time, pays about $60 per month). Books Free, which isn’t actually free, offers similar plans but restricts the type of content you can order based on which plan you sign up for (starting at $10.99 per month for two-at-a-time paperbacks).

Since the average college student spends about $1,100 on textbooks a year, it is not shocking that textbook rentals are becoming an increasingly booming business. Deciding between the myriad of sites that offer the service might come down where you’d rather direct your goodwill. Rent a book from Chegg and they’ll plant a tree; rent a book from Book Renter and they’ll donate a book to a low-income child.


Movies


Gone are the days of going all the way to a rental store to rent a DVD, then having to deal with late fees if you kept it for more than a specifically allotted amount of time. Thanks to Netflix, anyone can rent movies by mail with no late fees or due dates. Plans starting at $8.99/month also come with unlimited streaming of tens of thousands of movies and TV shows over the web.

Netflix users can stream movies over their computer or to their televisions via a connected device like the Wii, Xbox, PlayStation, Roku or any number of televisions and BluBluBlu-ray disc players. Many connected devices can also stream movies from Amazon Video on Demand, which offers 24-hour movie rentals starting at $0.99/per movie.

Another option for streaming video rentals is Apple’s iTunes, which offers thousands of movies and television shows for rent starting at $1.99 ($3.99 for HD). iTunes rentals can be streamed via computer or via the Apple
TV device
.

Soon, other media center devices and software like the forthcoming Boxee Box and Google TV should offer additional home streaming media rental options.


Friends



Your mother may have told you that money won’t buy you friends, but your mama lied. There actually are firms that provide stand-in relatives, friends, boyfriends, and even groomsmen (complete with cheesy speeches about why you’ll always be “bros”). It may sound like the gimmick in a less than stellar rom-com (ahem The Wedding Date), but it’s a modest yet growing industry in places like Japan. So while renting your buds may be a less-established practice in the United States, there are still plenty of resources for those willing to admit their social circle is lacking and don’t mind shelling out a few bucks for some company (not that kind of company, get your mind out of the gutter.)

The website aptly named Rent A Friend charges a small fee to browse profiles by zip code. Would-be friends list what they’re up for –- which could everything from being your date to prom, to spending a Sunday afternoon taking a hot air balloon ride (weirdly specific, no?). So just who are these people eager to be your pal-for-pay? Profiles include anyone who the site’s “Party! Enjoy Life! Make Friends! Get Paid!” job description appeals to. Contact them to negotiate what your friendship is worth in an hourly rate.

Rent a Local Friend is another friend rental option that is great for those traveling on their own. The site sets up travelers with locals who either join them for a day as guides, or offer a list of insider tips so you can get the most out of the city. It’s a good way to get off the beaten path while traveling and the prices, which vary throughout the 15 available cities, are comparable to professional tours.


Dresses



Few women have $3,000 to spend on a dress, so many spend Monday nights coveting the wardrobe on Gossip Girl and wishing they could somehow afford a closet full of designer labels. All that wishing appears to have worked, and thanks to a slew of dress-rental sites, you don’t have choose between paying your Internet bill and investing in a seriously amazing wardrobe.

Typically these sites allow users to rent dresses for the price of about 10 percent their retail value. The dresses are delivered on a scheduled date, worn, and returned with minimal denting to the wearer’s wallet. Some sites, like Rent the Runway, which has a wait-list to become a member, and Wear Today, Gone Tomorrow, only allow members to browse and rent. Other sites, like Girl Meets Dress, allow browsing before membership.

Women’s bodies are unique and it’s frustrating because designer sizing is not. The sites have different strategies for dealing with fit. Rent the Runway allows renters to choose two sizes of the same dress so you can decide what fits best, while Wear Today, Gone Tomorrow has created a standardized sizing chart to guesstimate the right size. Girl Meets Dress actually allows its customers to schedule a date to try-on a dress before the big event. Renters ship the dress back the same day. If it fits, it’s redelivered. If not, more try-on dates are scheduled. Keep in mind, if you are all about saving money while getting the best fit, for all of these sites you can hit up your local Bloomingdales and try on the fashions before you rent.

Every woman knows that a dress alone is not enough. You need the shoes and the bag, and probably some jewelry too. Snag that Channel clutch you really can’t afford but really want from sites like Bag, Borrow, or Steal — which will also loan you designer sunglasses, jewelry and watches, Rent Me A Handbag, which is more than happy to lend out some Prada pumps, or Hand Bag Club, which has a nice selection of arm candy, as well.


Kid stuff



The number of children per family in the U.S. is averaging at about two, so it doesn’t make much sense for most people to buy kid things under the premise that they’ll be reused several times by future spawn. Fortunately the birthrate and the number of kid-related rental sites seem to be inversely related.

Cash-strapped parents will appreciate the rental packages at Rent Baby Toys, or Rent That Toy, a site that lets you rent specific toys, like the Kawasaki Ninja Tough Trike at $20 per month. New parents already dealing with maneuvering a stroller, and want to live as light as possible, may enjoy the Traveling Baby Company or Baby’s Away for temporary baby supplies while traveling. More savings and recycling can be had at Wear and Share, to avoid having to buy new baby clothes as fast as your child outgrows them.


Pets



Did you have a dog growing up, and miss throwing around a ball with old Fido? Do you live a busy life and don’t know if you can handle the responsibility of a full-time pet? Then maybe Borrow a Pet, is something to try. The organization facilitates pet lending in the name of “reducing the number of abandoned pets.” The idea is that by doing the good deed of putting their pet up for lease, pet owners can give pet seekers a better idea of what they’re getting into before it’s too late. The number of participants is still pretty slim, but the site launched less than a year ago.

Following a similar try-before-you-buy theory, many branches of the Humane Society, such as Marin in California, also have trial adoption programs that allow potential adoptive parents to take pets home for an extended period of time before committing to a full adoption.

On a less altruistic note, a growing number of hotels, including select locations of the Ritz Carlton and Fairmont, rent dogs to guests as walking companions. Or there is always that old cliché of using a dog to pick up that “special” someone. FlexPetz, in New York, L.A. and London provides members with local access to dogs who were rescued or re-homed, but are fully trained.

Members can choose to spend just a few hours or a number of days with each dog. After new members have completed an introduction session with a trainer, they can use the online reservation system to book “doggy time” for fun with their temporary canine pal. The company has plans to expand to San Francisco, D.C., Paris and Boston, if they get the Massachusetts 2008 ban on renting pets overturned.

[What do you think of the concept of renting pets? Good idea or twisted? Sound off in the comments. -- Ed.]


Everything Else



Non-virtual rental shops are increasingly accessible on the web. Rentcycle makes it easy to find stores and search their inventory. All the rental shops listed are browsable by location and specialty, but if a rental shop nearby has chosen to sign up for Rentcycle, you’ll also be able to browse their inventory and check availability online.

For items like doughnut fryers, lecterns or Santa hats, there are several sites that allow you to target your neighbors for these less mainstream items.

Zilok lists more than 100,000 searchable items from both rental businesses and individuals. Renters set a price per day, week, or month as well as a deposit amount. Browsers can book items online and contact the owner to set-up an exchange.

Rent Instead and Rentoid are similar concepts with slight variations. Rent Instead offers a shipping option for out-of-area items, and Rentoid avoids bogus items by charging $4.00 per posting.

If you can’t find what you’re looking for — say a competition figure skating dress — Zilok has a function that allows you to send a rental request to registered renters in your area, while Rentoid similarly hosts a “wanted” board for posting requests.

Have you ever rented anything online? What was your experience? Let us know in the comments.



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More Social Media resources from Mashable:

- Group Buying: Should Small Businesses Jump In?
- 10 Essential Accessories for the Fashionable Geek
- Rentcycle Looks to Put Niche Rental Shops Online

Image courtesy of iStockphotoiStockphotoiStockphoto, mbbirdy